I don't stress too much about the details in these steps. I print out my sketch from Procreate, tape it down on a lightbox, and trace the sketch directly onto my sketchbook. As a bonus, I have a tonne of Moleskine sketchbooks filled with inked drawings to look back on. So when I have time, I crank some music, pace myself, and enjoy the process. It might seem weird to start with a digital sketch and then replicate it in a sketchbook but I really enjoy the process of inking my work on paper. I'm going to ink my artwork analog-style in a Moleskine Sketchbook so I need to transfer my digital sketch to my physical sketchbook first. Transferring my digital sketch into a sketchbook. I can also quickly test a few shading options so I have a picture in my mind where I might add texture and halftones later. Performing this step digitally allows me to move around different elements in the illustration in order to find the right composition. I start by sketching my composition roughly on an iPad Pro using Procreate. Step 1:Creating a rough sketch in Procreate I'll be giving pointers on some of the technical stuff but if you know how to use the basic functions of Photoshop (or even Procreate) you'll be able to follow along. Apart from the obvious, you know, increasing revenue, expanding audiences, bringing new customers into the fold, the reassurance of knowing that there’s a team that is working in the background, taking care of these things, who are experts in the field and keeping on top of changes, within the industry, within audiences and within the way the system works.✓ Circle protractor template ✓ White gel pen I’ve never done A/B testing before purely because just it takes time and effort and analytical skills that not every small business operator has. I know that you guys are constantly looking at newer audiences and evaluating which ones are working. What specific feature or thing do you like most about our services? So for me, it’s one less thing I have to worry about.ģ. It’s so much work for a small business to really handle themselves without hiring an in-house team or something like that. It’s a strong reassurance that we made the right decision and chosen the right team to work with. What have you found as a result of hiring us?Īfter working with Biddyco, we’ve increased our monthly revenue by about a 3 to 4x, which is, you know, crazy. And I was just daunted by trying to choose the right team to work with.Ģ. But over the time that I started doing that, Facebook ads have become so much more complex and it’s an ever changing landscape. I’d certainly done a bit myself and I had a basic understanding of how the system works and I’ve had a fair bit of success running my own small lookalike campaigns and that kind of thing. Probably a lack of understanding of the potential for social media advertising. What were the obstacles that would have prevented you from choosing/hiring Biddyco? Read more about their experience working with Biddyco:ġ. After BiddycoĪfter just a few months of working together, we were able to 4x their monthly revenue and 15x their ad spend. So they started their search for a partner who could take things to the next level. Things were performing decently, but there was no scale or optimization. The founder of the business was managing paid traffic campaigns himself. True Grit creates time slaying texture tools and effects for designers, illustrators and artists.
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